Ten site themes for Unknown Motion

Each direction is a clickable set: Intro, Development, Episode 1, using one type, colour, logo and motion system. Mockups only. The player and Save menu are fake, and Episodes 2, 3 and Soul Food 1 are placeholders. Every page works at phone width and desktop.

See all 10 colour palettes on the same Development screen
01

Night Road

Reference Highway gantry signage at night (FHWA green sign panels, white reflective legend, Overpass = Highway Gothic descendant)

Unknown Motion is a path with no visible end. A night road is the one place everyone follows signs into a place they have not been. Steps become exits, the unreleased list becomes the dashed lane line.

02

Record Sleeve

Reference A 1960s jazz record sleeve (Blue Note / Reid Miles): flat colour blocks, giant condensed type cropped to the edge, the back-cover track listing

The product is music first. A sleeve is how people meet music before they hear it, so the site reads like the thing in your hands: Episode 1 is a record, Development is its back-cover listing.

03

Swiss Grid

Reference Swiss International Style concert posters (Josef Müller-Brockmann): flush-left grotesque, one red, hairline rules, big numerals on a strict grid

Three steps, twelve items, one list: the story is already a numbered sequence, so a grid that counts is the most honest layout. Calm and anonymous, no personality performing, in line with the brand rule that the work speaks.

04

Cut Paper

Reference Saul Bass film title design (Anatomy of a Murder, The Man with the Golden Arm): hand-cut black paper on a flat orange field

The Unknown is shown, not explained. A title card cut from black paper is the oldest way of saying "something is about to begin", and a cut arrow is literally a step in a direction.

05

Xerox Zine

Reference A photocopied fanzine: typewriter text, highlighter, marker circles, tape, toner-black on cheap copy paper

Unknown Motion says everyone is fumbling for the first time. A zine is the format of people who made the thing before they knew how. It is honest, hand-made, and it is the opposite of a polished brand site.

06

Gallery Wall

Reference Museum wall text and object labels: large serif introductory text, small printed placards, a red dot for what has found a place

Unknown Motion is anonymous and says more by saying less. A gallery shows the work with nothing around it. Released episodes get the red dot, unreleased ones are only a pencil mark where they will hang.

07

Survey Sheet

Reference USGS-style topographic survey maps: contour lines, trail flags, mono coordinates, a printed legend

The Unknown is unmapped country. A survey sheet is what you hold when you walk into it. Released episodes are surveyed ground with a flag on them; unreleased ones are the dotted route that has not been walked yet.

08

Departures Board

Reference Solari split-flap departure boards in rail stations: amber flaps on black, destination and platform columns

Everyone is leaving for somewhere they have not been. A departures board is the one screen people trust to tell them where to go next. Released episodes show flipped letters; unreleased ones are blank flaps waiting to turn.

09

Riso Print

Reference Risograph gig posters: two or three spot-colour inks overprinted on uncoated paper, misregistered, with a visible grain

UM is made by people, not a studio. Riso is the print method of small labels and open-mic flyers: cheap, loud, never quite lined up. Fumbles show as misregistration, which is the point of the brand line "your fumbles are the key."

10

Dawn Line

Reference The existing UM Development look, tightened: a dark sky with a warm horizon glow (Kodak sunrise stills; Young Serif headlines)

The current Development page already feels right to Scott: dark, a light coming up from below. This direction keeps that and fixes what did not match: bolder, readable text, one glow colour on all three pages, and released rows that visibly glow.